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This pricing webinar will address some the major innovation trends, and discuss how these innovations have changed the game for both pricing strategies and pricing structures. We will also discuss the importance of The Software Pricing Framework as a process for the end-to-end delivery of new pricing and product strategies across the organization: from offer design, to sales enablement, to laser-focused execution.
What Attendees Will Learn:

1. Understanding major innovation trends and implications to pricing strategies and models
2. Introduction to software revenue models and B2B subscription-based contract examples
3. Overview of best-in-class pricing processes in the digital era using The Software Pricing Framework